Safer Than Salt™

Safer Than Salt™ is formulated using a blend of 25% Calcium Chloride and Magnesium Chloride. Both Calcium Chloride and Magnesium Chloride are widely regarded as being the most effective ice melt material on the market.

Many blends on the market, even national brands, use less than 10% high performance chemicals.

Safer Than Salt™ packaging utilizes heavy-duty plastic film to better protect the product and to convey to the consumer the image of quality and safety.

We are Safer Than Salt™ because:

1. We melt more than twice as much snow and ice as rock salt, which means the consumer only uses half as much material to remove snow and ice as confirmed in independent tests.
2. We melt as significantly lower temperatures.
3. We melt significantly faster than rock salt, particularly during the first 10 minutes of application. Back to Home

Mr. Magic™ Premium Ice Melt

Mr. Magic™ Premium Ice Melt is an enhanced performance ice melt product that provides faster melting action at colder temperatures.

It is manufactured using the top four performing ice melt products:

• potassium chloride
• magnesium chloride
• calcium chloride
• sodium chloride

in a unique formulation to enhance product performance while keeping it's cost affordable.

Many consumers prefer a product with potassium chloride because of the perceived beneficial effect on vegetation. Back to Home

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